Diet Home | 2011

Diet Home is a restaurant designed with health in mind. The space was created to stand out, featuring a fresh aesthetic with bright green and fuchsia tones. Situated on a busy avenue in Puerto Nuevo’s business district, the challenge was to grab the attention of fast-moving passersby and draw them in. While the name might have initially discouraged some, curiosity won them over. The restaurant became a vibrant splash of color amidst the surrounding gray buildings.
For its first year, Diet Home operated with a small but loyal customer base. However, its business model—a subscription-based, delivery-only service—didn’t appeal to everyone. The restaurant’s counter was intended primarily as a storefront to promote the diet services, and the owner was hesitant to invest in interior design, unsure of its potential impact.
But the results far exceeded expectations. Just two weeks after the grand opening, the thrilled owner called Sophie Aurélie to say that hiring Space Design had been one of the best business decisions she had ever made.